Meet Noteworthy

Music first.
People always.

Independent in spirit.
Experienced by nature.
Founded by Heidi Jacob.

A live music performance in front of a festival audience

The person behind the promotion

Heidi Jacob

Founder & CEO

Heidi Jacob with Terry Butcher backstage at Good Morning Britain
Heidi with Terry Butcher / Good Morning Britain

Experience, with
an independent outlook.

Noteworthy Media is an independent UK media promotions agency, founded by Heidi Jacob. We work across television, radio, podcasts and digital, helping artists and their teams find the right setting for their story.

Heidi brings more than two decades of experience in music and media. Before founding Noteworthy, her career included roles at Universal Music, 0207 Def Jam, Island, Warner and Decca.

That experience informs a personal, considered approach: understanding the artist, looking beyond the obvious, and building a campaign around what makes the work worth hearing.

A career in music & media

Universal Music / 0207 Def Jam / Island / Warner / Decca

Organisations from Heidi’s career before founding Noteworthy.

A wider perspective

Independent.
And well connected.

In April 2026, Noteworthy Media and The Outside Organisation announced a strategic partnership, bringing together Heidi Jacob’s media promotion experience and Alan Edwards’ established publicity agency.

Read the story in Music Week (opens in a new tab)

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